Youtility Decision Science, a startup specializing in decision science, has raised an undisclosed amount in seed funding to advance its platform that predicts customer behavior using artificial intelligence. The company announced the funding round on April 24, 2026, but did not disclose the investors or the exact amount raised.
The platform leverages machine learning algorithms to analyze historical data and forecast future customer actions, helping businesses optimize marketing strategies and improve customer retention. According to the company, the technology can identify patterns in consumer behavior that traditional analytics might miss.
Youtility Decision Science plans to use the funds to expand its engineering team and accelerate product development. The startup aims to launch a beta version of its platform later this year, targeting e-commerce and retail sectors initially.
This seed round comes as demand for AI-driven customer analytics grows, with companies seeking more accurate predictions to navigate competitive markets. The company has not yet released specific performance metrics or client testimonials.