Samsung has updated its Smart Switch app for Galaxy devices running One UI 9.0, aiming to make it easier for users to move from iPhones and other Android handsets to Galaxy phones. The update removes the need for iPhone users to install a separate app, streamlining the migration process.
According to Samsung's official announcement, the new version of Smart Switch allows iPhone users to transfer data directly via a USB cable or wirelessly, without requiring the 'Move to iOS' app or any additional software. This is part of Samsung's broader effort to attract users from competing platforms.
The update is being rolled out globally, including in New Zealand, where Samsung has highlighted the feature for local consumers. The company notes that the process now supports more data types, including contacts, messages, photos, and app settings, with improved reliability and speed.
Industry analysts see this as a strategic move to simplify switching, especially as smartphone upgrade cycles lengthen. The update is available for Galaxy devices that have received One UI 9.0, which is based on Android 16.