Samsung, a leading consumer electronics brand in India, is marking 30 years of its customer service journey in the country. The company traces its evolution from a small service operation in Delhi in the mid-1990s to one of the nation's largest digitally-connected service networks.
According to Samsung's official announcement, the milestone highlights the brand's commitment to customer care, which has grown alongside its product portfolio. The company now operates over 2,000 service centers across India, including both company-owned and authorized partner locations.
Samsung has integrated AI-powered diagnostics and remote support into its service model, allowing for faster issue resolution. The company also offers a digital platform for service requests and tracking, reflecting the shift from manual logbooks to automated systems.
This anniversary comes as Samsung continues to invest in India's manufacturing and service infrastructure, with a focus on enhancing customer experience through technology. The company did not provide specific sales figures or market share data in the announcement.
