The Maroc Telecom Beach Festival made its stop in Al Hoceima on August 13, 2026, with an inaugural evening that drew hundreds of spectators. The event was held in the presence of the governor of Al Hoceima province, Fouad Hajji.
The opening performance was delivered by Moroccan artist Khalid Momo, who energized the crowd and set a festive tone for the evening. The festival is part of a national tour organized by Maroc Telecom, bringing live music and entertainment to coastal cities across Morocco.
Local authorities and festival organizers emphasized the cultural and economic benefits of the event for the region, highlighting its role in promoting tourism and providing entertainment for residents and visitors alike.
