LiveWorld, a digital agency specializing in social media and content marketing, announced the appointment of Rob Thomas as Vice President and Creative Director. Thomas will lead the company's expanding healthcare creative practice, focusing on developing patient-centric campaigns and digital experiences.
Thomas brings over 20 years of experience in healthcare marketing, having previously worked at agencies such as Ogilvy Health and McCann Health. His expertise includes brand strategy, creative development, and digital innovation for pharmaceutical and healthcare clients.
In his new role, Thomas will oversee a team of creatives and strategists dedicated to healthcare accounts. LiveWorld CEO Dave Ellett stated that Thomas's appointment reflects the company's commitment to strengthening its healthcare offerings and delivering impactful creative work.
