GSK Singapore Launches Shingles Awareness Campaign with Mediacorp Artistes
GSK Singapore's 'WAIT FOR WHAT?' campaign features Chen Shu Cheng, Richard Low, and Zhu Hou Ren to raise shingles awareness.
May 5, 2026
1 min read
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Source: brandinginasia.com
Image: brandinginasia.com
GlaxoSmithKline (GSK) Singapore has launched a national shingles awareness campaign titled 'WAIT FOR WHAT?', created by Klick Health's APAC team. The campaign features Mediacorp artistes Chen Shu Cheng, Richard Low, and Zhu Hou Ren to educate the public about shingles and its prevention.
Shingles, caused by the reactivation of the varicella-zoster virus, can cause painful rashes and long-term nerve pain. The campaign aims to encourage older adults to discuss vaccination options with their healthcare providers.
GSK's initiative leverages the popularity of the three artistes to reach a wider audience, emphasizing the importance of early awareness and preventive measures against shingles.
❓ Frequently Asked Questions
What is the 'WAIT FOR WHAT?' campaign about?
It is a national shingles awareness campaign by GSK Singapore, featuring Mediacorp artistes to educate the public about shingles prevention.
Who are the artistes involved in the campaign?
The campaign features Mediacorp artistes Chen Shu Cheng, Richard Low, and Zhu Hou Ren.
Why is shingles awareness important?
Shingles can cause painful rashes and long-term nerve pain, especially in older adults, making awareness and vaccination crucial.
