A berry farmer in Butuan City has achieved success with support from the Department of Agriculture (DA) and the Butuan City Agriculture and Veterinary Department. The farmer, who started the venture despite skepticism, received training in financial management and product labeling, among other areas.
The support was not limited to funds but included comprehensive capacity-building programs. This helped the farmer overcome initial doubts and build a sustainable agribusiness.
As of June 2026, the initiative highlights the role of local government in fostering agricultural innovation. The farmer's story serves as an example of how targeted assistance can empower small-scale producers.