Tune Talk, a Malaysian mobile virtual network operator, has launched the NextGEN Challenge, inviting students to create AI-generated advertisements for a chance to win prizes and secure an internship with the company. The competition, announced in July 2026, aims to engage young talent in leveraging artificial intelligence for marketing.
Participants are tasked with producing an AI-generated ad that best represents Tune Talk's brand. The top prize includes cash rewards and a guaranteed internship position at Tune Talk, providing students with hands-on experience in the telecommunications industry.
The challenge is open to Malaysian students, with submissions evaluated on creativity, alignment with brand values, and effective use of AI tools. Tune Talk emphasizes that this initiative supports digital skills development among youth, though specific prize amounts and deadlines have not been disclosed.
