As of August 18, 2026, Target is offering a 50% discount on all In Motion backpacks available on Target.com. However, this promotion is exclusively available to customers with a paid membership plan, such as Target Circle 360 or a similar subscription service.
The In Motion brand is Target's private label for athletic and outdoor gear, known for affordable and functional backpacks suitable for school, travel, or daily use. The discount applies to the entire range of In Motion backpacks, including various sizes and colors.
Shoppers without a paid plan will not be able to access the discounted pricing. Target has not announced an end date for this promotion, so interested customers are advised to check the website for current availability and terms.
This deal is part of Target's ongoing efforts to offer exclusive benefits to its subscription members, encouraging customer loyalty through perks like free shipping and member-only discounts.
