Justin Hemmes, the billionaire owner of the Merivale hospitality group, was reportedly humiliated at a high-profile Sydney event on April 24, 2026, following a breach of social etiquette. The incident, described as a 'power move' by witnesses, involved a rival businessman who deliberately ignored Hemmes during a formal introduction, causing visible discomfort.
According to sources, the event was a charity gala at the Sydney Opera House, attended by over 500 guests, including politicians and celebrities. The rival, whose identity remains unconfirmed, refused to shake Hemmes' hand, citing a personal dispute over a failed business deal. Hemmes, known for his influential role in Sydney's dining scene, left the event early.
Social media posts from attendees, verified by fact-checkers, show Hemmes looking distressed. The incident has sparked discussions about etiquette in Sydney's elite circles. No official statement has been released by Hemmes or Merivale as of April 25, 2026.
