Sentury Tire's manufacturing plant in Morocco is ramping up production to meet surging demand, with orders reportedly exceeding current supply capacity. The facility, located in the Tangier Automotive City, is part of the Chinese tire maker's strategy to expand its global footprint.
According to industry reports, the plant has been operating at increased capacity since early 2026, driven by strong demand from European and African markets. The company has not disclosed specific production figures, but sources indicate that the ramp-up is significant.
This expansion aligns with Morocco's efforts to boost its automotive sector, which has grown rapidly in recent years. The plant is expected to create hundreds of jobs and contribute to the local economy.