Samsung India has announced new Finance+ offers and low-cost EMI schemes for its home appliances, as reported in April 2026. The initiative aims to make premium appliances more accessible to Indian consumers through flexible payment options.
According to Samsung's official press release, the Finance+ program includes zero-cost EMI plans for up to 12 months on select refrigerators, washing machines, and air conditioners. The offers are available through partner banks and financial institutions, including HDFC Bank, ICICI Bank, and Bajaj Finserv.
Specific details on exact interest rates or down payment requirements were not disclosed in the verified sources. The company stated that the schemes are part of its ongoing efforts to boost consumer electronics adoption in the Indian market.
Industry analysts note that such financing options are common during the summer season in India, when demand for cooling appliances peaks. Samsung's move aligns with competitor strategies from LG and Whirlpool, which have also introduced similar EMI plans.
