Moroccan consumer finance company Salafin reported a 3.2% increase in net profit for the fiscal year 2025, reaching MAD 123 million, according to the company's financial statement released on March 20, 2026. The profit growth was driven by a 5.1% rise in net banking income to MAD 456 million, supported by higher loan volumes and improved operational efficiency.
The company's board of directors proposed a dividend of MAD 12 per share for the 2025 fiscal year, subject to approval at the annual general meeting scheduled for June 2026. Salafin's total assets stood at MAD 2.8 billion as of December 31, 2025, up 4.3% from the previous year.
Salafin, a subsidiary of the Banque Centrale Populaire group, specializes in consumer credit and has maintained a stable market position in Morocco's competitive financial sector. The company's non-performing loan ratio remained under control at 4.8% in 2025, reflecting prudent risk management.