South African fintech company Float has expanded its operations to the United Kingdom, introducing its split payment service to the British market. The move marks the company's first international expansion beyond its home market.
Float's platform allows consumers to split their purchases into multiple installments, a model that has gained popularity in the buy-now-pay-later (BNPL) sector. The company aims to partner with UK-based e-commerce merchants and retailers to offer this payment option at checkout.
According to the company's announcement, the UK expansion is part of Float's strategy to tap into the growing demand for flexible payment solutions in Europe. The fintech has secured regulatory approvals to operate in the UK and is currently onboarding merchants.
Float was founded in South Africa and has processed millions of transactions locally. The company's entry into the UK market positions it against established players like Klarna and Afterpay, but with a focus on serving both consumers and small to medium-sized enterprises.
