International consulting firm PMP Strategy has announced the appointment of Rita Mahfoudi as a Senior Advisor to strengthen its presence in Morocco. The firm, which specializes in public affairs and strategic communication, stated that Mahfoudi's expertise will support its work with public and private sector clients in the region.
Rita Mahfoudi previously served as the Director of Business Climate Improvement at Morocco's Ministry of Industry and Trade. In this role, she was involved in initiatives aimed at improving the country's investment environment and regulatory framework for businesses.
PMP Strategy's expansion in Morocco aligns with the country's ongoing efforts to position itself as a leading economic and industrial hub in Africa. The firm's move indicates continued international interest in Morocco's growing market and its strategic importance on the continent.
