Morocco's tourism sector has reported a strong start to 2026, with official figures showing the country welcomed 4.3 million tourists during the first quarter. This represents a 7% increase compared to the same period in 2025, according to data from the Moroccan Ministry of Tourism, Handicrafts, and Social and Solidarity Economy.
The growth is attributed to a continued recovery in international travel and strategic marketing efforts targeting key markets in Europe and beyond. The ministry highlighted that visitor numbers from France, Spain, and the United Kingdom remained particularly robust.
Tourism is a critical pillar of Morocco's economy, and the positive Q1 results are seen as a promising indicator for the full year. The government has set ambitious targets to attract more visitors and increase tourism revenue as part of its broader economic development plans.
