The New York Knicks' thrilling Game 7 victory over the Indiana Pacers on May 19, 2024, drew an average of 8.91 million viewers on ABC, making it the most-watched NBA game since Michael Jordan's final championship with the Chicago Bulls in 1998, according to Nielsen data.
The game, which the Knicks won 130-109, peaked at 11.2 million viewers. Jalen Brunson scored 26 points and had 6 assists, leading the Knicks to their first Eastern Conference Finals appearance since 2000.
The previous high for a non-Finals NBA game since 1998 was Game 7 of the 2023 Eastern Conference Finals between the Boston Celtics and Miami Heat, which averaged 8.2 million viewers.
The Knicks' run captivated New York and national audiences, with Madison Square Garden providing a raucous atmosphere. The team's success has been a major story in the 2023-24 NBA season.