The Ferrari Luce, the first car designed by Sir Jony Ive since leaving Apple, will feature Samsung OLED displays with a stacked design and hole-punch cameras, according to a report from The Elec on May 26, 2026. The displays are part of a multi-year partnership between Ferrari and Samsung Display.
The interior of the Luce will include a central infotainment screen and a driver cluster, both using Samsung's advanced OLED technology. The stacked design refers to the layering of red, green, and blue organic materials to improve brightness and efficiency, a technique Samsung has been developing for automotive applications.
Jony Ive, founder of LoveFrom, was commissioned by Ferrari chairman John Elkann to design the Luce from the ground up. The vehicle is expected to be a limited-production model, with deliveries beginning in 2027. Ferrari has not officially confirmed the display specifications, but the report aligns with earlier rumors about the car's high-tech interior.
