The African Coffee Hub, launched in Marrakech, Morocco, aims to revitalize Africa's coffee sector by focusing on quality improvement, sustainability, and better market access for African producers. The initiative brings together stakeholders from across the continent to address challenges such as low productivity and limited value addition.
According to the African Coffee Hub, Africa accounts for about 12% of global coffee production, but many farmers face obstacles including climate change, aging trees, and lack of processing facilities. The hub seeks to promote specialty coffee and direct trade relationships to increase income for growers.
Key partners include the Inter-African Coffee Organization (IACO) and various national coffee boards. The hub plans to provide training, certification, and market intelligence to help African coffee compete globally. No specific funding amounts or launch dates were confirmed in available sources.